Blogs

Innovation needs to be part of your culture. Consumers are transforming faster than we are, and if we don't catch up, we're in trouble. --Ian Schafer

The rave of the moment in ecommerce world is Dropshipping - it's on everyone's lips and everyone wants to get on the ship. What's it about this ecommerce model that's attracting so much attention and pulling people to it? Firstly, it's the apparent ease of setting up: with a small initial investment and research, you'd be running your own dropshipping store in a matter of hours.

Business Intelligence (BI) Software isa specialized piece of software designed to automatically analyze business data and provide businesses with a quick and easy way to identify any weaknesses in a business's workflow. This is invaluable for businesses that are looking to grow rapidly and is an effective defense against over expansion, helping business owners to continuously monitor their performance as they grow. Business intelligence software serves a variety of functions and the range of uses it has make it a worthwhile investment for any business owner.

Almost all people who have built a web or mobile application are familiar with this frustrating situation: you get really close to the launch, and the functionality that you desire is right there; however, bugs keep appearing. Launching an app while bugs are still present is a recipe for disaster. The developer ends up going through hours and hours of testing, fixing bug after bug, and still the process does not end. Is the app ready for launch? Definitely not. This scenario is a common one, and things start looking up when the bugs are finally solved.

The number of people that are buying from online stores is constantly growing. The sales from e-commerce websites were at $33 billion in 2012 and a really large part of it is mobile shopping. We see a clear increase in the number of mobile shoppers and even the really big brands started to heavily invest in online shopping. Increasing site sales is a huge priority for many business managers but since this is rather new in shopping as a whole, it is normal to see some problems. There is a clear lack of knowledge about how to increase website sales.

There's a lot of talk nowadays about the importance of website design. It's true that a great website should be striking and simple to use. It should ultimately boast a color scheme that complements your business, strong navigation, responsive design, and other features that will make a great impression on visitors. However, it goes beyond this. The website must also be substantive and offer a certain level of depth. The design attracts attention, and the substance drives home the conversions. The words and context used should enhance the design and add depth.

You can develop a website with all of the right structural elements, but at the end of the day, it needs to be attractive enough to warrant attention and drive conversions. One of the top ways to "finish off" a website is to be strategic about the colors you choose. In order to understand the importance of a website's color scheme, let's use an analogy of a house. The most important elements are things like the foundation, framing, windows, doors, and roof. These are the components that hold the structure together and keep inhabitants safe and secure.

Launching a website is one of the most exciting times for a new blogger, but it can also be when a lot of mistakes are made. Contrary to popular belief, website branding is very complicated and takes a quite a while as you need to deliver a unique and authentic brand experience. By cultivating a culture around your brand, you will be able to blog with higher efficacy and grow your active reader base. But knowing where to start is something that is rarely gotten right.

Mobile devices are everywhere these days. As they continue to grow in popularity, we find ourselves using them more and more. While the main functionality of phones will always be communication, the continuous creation of new applications prove we can do so much more. Businesses are now focused on mobile app development because of the world of opportunities they present. Promoting companies is no longer done just through leaflets, billboards and prints.

As a coder, you may find it easy to build functional software or find flaws in existing code, but you could find it difficult to find and secure new clients--the lifeblood of your business. Anytime someone attempts to singlehandedly turn their main skillset into a business, they face the realization that entrepreneurship and client management require an entirely different skillset. Your work may be exceptional, but if you can't get a steady stream of clients to request and pay for your services, your coding business will inevitably collapse.